WE SOLVE YOUR ADVERTISING NEEDS
Across Various Verticals
DTC - BROAD & NICHE
Consumer focused campaign multi channel vs a broad audience or niche.
Categories We Have Experience In
Autos | Non-Profit | Health & Wellness | Banking | Casual Dinning | CPG | Alcohol | Grocery | Music | Sports | Branded Rx
HARD-TO-REACH AUDIENCES (HCP)
Advertising targeted towards HCPs. In approved gated environments (i.e., Medscape, QxMD, PTM)
Branded Rx | Product Launches | New Data
B2B CORPORATE INDUSTRY
Professional audience, disease state awareness
Unbranded Rx | Corporate | B2B
THE MOUNTAIN
Media Strategy
Defining your target audience and campaign objective and parameters. Determining the focus of your go-to-market plan
I.e. We are going to reach your audience within areas that we can leverage bespoke creative for maximum impact
THE PATH
Planning
Selecting the optimal channel mix to deliver the media strategy
I.e. For TV channel selection and program.
For Digital, which social platform and placement.
THE SUMMIT
Buying & Reporting
Work with vendors for best value, purchasing media, specing media for creative, tagging assets for tracking and reporting
I.e. Negotiating national ads between top media vendors to give client best audience/reach and cost
